Paid News

BOSTON AND LOS ANGELES – November 30, 2007 – g8wave Holdings, Inc. (OTCBB: GEWV), an integrated mobile media company with offices in Boston and London, and Paid, Inc. celebrity services (OTCBB: PAYD), have partnered to launch a first of its kind mobile services offering for USC head football coach Pete Carroll.

Fans can access Pete Carroll’s mobile content directly on www.PeteCarrollMobile.com or by clicking on the Pete Mobile link on the official www.PeteCarroll.com web site powered by Paid, Inc.

Carroll, the two-time NCAA title winner who possesses the highest winning percentage of any active Division 1 head coach has developed a philosophy on football and on life and g8wave has built the tools to help Coach Carroll spread the word using mobile handsets.

Just in time for Saturday’s big intra-state rivalry between USC and UCLA, PETE CARROLL Mobile will offer ringtones with Pete Carroll’s voice reminding fans to “Fight on and beat the Bruins.” Fans will be able to download content ranging from ringtones and voicetones (“This is Coach Carroll reminding you that USC Rips it, now pick up the phone!”), to Pete Carroll Mobile alerts which give them the inside moves on what Pete is up to now, Pete’s Mobile Playbook, wallpapers and mobile video clips from Pete about football and his “Win Forever” approach to life.

Fans will also get periodic text updates from the Coach with news on the team, his life, even chances to win once-in-a-lifetime prizes.  For the USC/UCLA game on 12/1 fans are being encouraged to text in and tell the Coach why USC Rips It.  The best entry will win a signed football from Coach Carroll.

“g8wave shares our philosophy that every client has unique needs and that we should structure our services to meet those needs,” said Keith Garde, president of Paid, Inc. celebrity services.  “g8wave’s strength in the mobile industry and genuine brand sensitivity has enabled us to work closely together to create innovative multi-media content and fan community activities accessible via www.PeteCarroll.com that address the needs of Coach Carroll and our other clients.”

About g8wave Holdings, Inc.: 
g8wave Holdings, Inc. (GEWV.OB) is a leading integrated mobile media company and a global provider of interactive entertainment, social networking/community services and mobile marketing services. The Company provides services in the following areas: mobile content distribution services, mobile marketing applications and consulting, and mobile community development services.  For more information about g8wave Holdings, Inc., visit www.g8wave.com.

About Paid, Inc.:
Paid, Inc. operates a diversified set of businesses, including its celebrity services and AuctionInc ecommerce technology businesses. Using proprietary patent-pending technology, Paid's innovative AuctionInc brand shipping calculation and auction management software and services are utilized to streamline online auctions, ecommerce and web site development and hosting. Paid, Inc.’s celebrity services provides celebrities and organizations with official Web sites and fan club services that include e-commerce storefronts, ticketing and fan experience packages and web site content to attract tens of thousands of visitors daily.  The Company also sponsors autograph signing events and other sports marketing services for sports clientele.  The Company's common stock is traded on the OTC Bulletin Board under the symbol PAYD.  For further information, visit http://www.paid.com.

Forward Looking Statement Disclaimer
The statements contained in this press release contain certain forward-looking statements within the meaning of the federal securities laws, including, without limitation, the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. All statements other than statements of historical fact in this press release are forward-looking statements.  These forward-looking statements are not guarantees of future performance and involve certain risks, uncertainties and assumptions that are difficult to predict. Actual outcomes and results may differ materially from what is expressed in, or implied by, such forward-looking statements. The Company undertakes no obligation to update publicly any forward-looking statements, whether as a result of new information, future events or otherwise. Among the important factors that could cause actual results to differ materially from those expressed in, or implied by, the forward-looking statements are those detailed in the Company’s filings with the Securities and Exchange Commission. Investors are strongly encouraged to review our filings with the Securities and Exchange Commission for a discussion of such risks.